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Home / News / Powerful Surge Ahead: Superfood Market Estimated to Reach US$ 299 Billion by 2032, Unveiling Massive Growth Potential
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Powerful Surge Ahead: Superfood Market Estimated to Reach US$ 299 Billion by 2032, Unveiling Massive Growth Potential

Sep 17, 2023Sep 17, 2023

The superfood market is likely to obtain growth at an average CAGR of 6% and is forecasted to reach a valuation of USD 299 Billion by 2032, while it holds a revenue of USD 166 Billion in 2022.

Higher inorganic and processed food consumption, as well as social media health trends and the latest superfood developments, are driving superfood sales in the global market. The growing understanding of the benefits of superfoods, combined with the increasing prevalence of modern-day health conditions such as cardiovascular disease, diabetes, osteoporosis, obesity, and cancer, is encouraging people to consume nutritious foods such as superfoods.

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The superfood market is a new market and industry that largely works on health trends and perceptions. Chia seeds, avocado, moringa, and other fruit and plant-based superfoods are being adopted by the end users as he/she is unable to get enough nutrients from their food intake.

Fruit remains the number one superfood when it comes to the segment. As the end users become conscious of what they eat, the sales of fruits with high fiber, vitamins and proteins are on surge.

Facebook, Instagram, and other social media platforms influence the end users for their food habits. Shifting to a certain diet and showing its results along with health-based influencers exploring superfoods and giving their review helps and influences people to adopt superfoods.

Key Takeaways from Market Study

Competitive Landscape

The superfood market is full of new and old players by the several key vendors present in the market to lift the market share of superfoods. These players have been using different ways to acquire a bigger share of the market in recent years.

The market players work on the organic value of their product while experimenting on it for more health benefits.

Recent Market Development

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